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The guide · For ideas that spill over

You’re allowed
to dream bigger.

A brand that doesn’t exist yet. An impossible film. A story nobody else would have imagined. It can all start with a few words.

Find my next what ifHow it works
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A vast red desert, the start of an imagined world
What if we built somewhere else?
Note to selfGood ideas
don’t wait
to be sensible.
Blue waves to inspire your next scene
Imagine what’s next.
No small ideas.
Blank page syndrome?

Borrow an idea.

That’s what they’re here for. Take one, change everything, make it yours.

Image

A hotel on Mars.

Architecture, a little further out.

Read the starting idea

Imagine a hotel carved into a Martian cliff. A pool suspended above the red desert, floor-to-ceiling windows, warm interiors, two small moons in the sky. Cinematic architectural photography at blue hour, realistic textures, landscape composition.

Try this idea
Video

Gravity takes the day off.

A café. A cup. And suddenly…

Read the starting idea

Cinematic shot inside a small café at sunrise. A coffee cup slowly levitates, droplets and crumbs orbiting it like a miniature solar system. Slow circular camera movement, golden light, realistic textures, poetic mood, no on-screen text.

Try this idea
Text

A team for your idea.

Let several AIs think it through.

Read the starting idea

I want to open a bookshop unlike any other. Propose three bold but practical concepts: name, in-store experience, an unexpected revenue stream and one thing to test this week. Challenge the weak points, then recommend the most promising concept with a five-line pitch.

Try this idea
Image

A whole world in a cup.

Small scale. Big imagination.

Read the starting idea

A tiny Japanese town inside a ceramic teacup. Narrow streets, lanterns, a miniature train crossing a bridge over the tea, steam forming clouds. Macro photography, tilt-shift effect, intricate details, warm atmosphere, no text.

Try this idea
Text

Your cat is the hero.

A truly personal bedtime story.

Read the starting idea

Write a funny, tender bedtime story for a six-year-old. The hero is a ginger cat convinced the moon is a biscuit. He builds a rocket from things in the living room. A five-minute read with playful dialogue, three little twists and a dreamy ending.

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Video

A sneaker in full bloom.

Tomorrow’s campaign starts here.

Read the starting idea

A white sneaker on a pink stone pedestal. Tiny colourful flowers grow through its laces and open in time-lapse. The camera slowly moves towards the shoe. Dreamlike product film, soft studio light, lilac background, realistic fabric, no logo or text.

Try this idea
Image

A mascot to fall for.

For your app. Or just for fun.

Read the starting idea

Create a 3D mascot for a creativity app: a small fluffy star with an oversized backpack, expressive eyes and a curious attitude. Felt texture, lavender and butter-yellow palette, cream background, soft light. Three-quarter view, full character, no lettering.

Try this idea
Text

Make that PDF click.

Add your document in the studio.

Read the starting idea

Using the document I attach, explain the essentials in plain language. Start with five key takeaways, then concrete actions and open questions. Cite pages where available. Say clearly when information is missing instead of inventing it.

Try this idea
Video

An ocean in the sky.

A scene you won’t forget.

Read the starting idea

A luminous whale swims slowly through clouds above a sleeping city. The camera follows from a flower-covered rooftop. Pink and blue dawn, enormous scale, volumetric light, dreamy cinematic mood, smooth motion, no text.

Try this idea

The idea is added to your studio. You choose the settings and when to generate.

Get started in three moves

You already know how.

01

Describe it.

Write the way you speak. A subject, a mood, what matters to you. Drop in a reference if you already have a starting point.

02

Choose.

Text, image or video: familiar gestures, one studio. Pick a model and its available options. In text, selecting several models creates a team.

03

Make it yours.

Open the result in full. Save a favourite, download it or reuse its settings. Change one detail. Try another direction. That’s when it becomes yours.

Up to 8 creations running across all studios. 2 images per request? You can run 4 batches in parallel.

The next chapter is unwritten

That’s exactly
the point.

My turn to playWhy we’re building this